Apple Music Claims ‘Record Year’ But Does Not Provide Evidence

Apple is celebrating a successful 2020 within its product line, with Apple Music being among the top highlights. Last year, the music industry faced many obstacles, and music streaming was no different. Nonetheless, during Apple’s 2020 companywide overview, they’ve stated that Apple Music accomplished a ‘record year’.

Apple Music had a record year as people around the world spent more time discovering and engaging with music.” 

You may be inclined to ask what exact milestone they reached to make it a record year but the company did not provide any supporting evidence. Apple did not provide an updated total subscriber count for the service either. In fact, the most recent subscriber count provided was back in June of 2019. At that time, the service was said to have 60 million subscribers. What about now?

Today, it’s pretty difficult to estimate how many subscribers Apple Music has. Apple has done several promotions to persuade users to subscribe to the service. During 2019s Christmas, Apple offered a big deal offering 6 months free to new users. Currently, new users can get 3 months free and then pay $9.99 a month for the individual plan.

Many sources claim Apple is approaching 100 million subscribers and is waiting for a special announcement. With the announcement, we may also see a substantial update with new features like animated album art! Until we get another update, you can read the full Apple year in review on their page here.